{"id":1186,"date":"2025-02-24T07:44:28","date_gmt":"2025-02-24T07:44:28","guid":{"rendered":"https:\/\/online.binus.ac.id\/business-management\/?p=1186"},"modified":"2025-02-24T07:44:28","modified_gmt":"2025-02-24T07:44:28","slug":"seminar-bold-series-strategi-mengelola-bisnis-di-era-digital","status":"publish","type":"post","link":"https:\/\/online.binus.ac.id\/business-management\/2025\/02\/24\/seminar-bold-series-strategi-mengelola-bisnis-di-era-digital\/","title":{"rendered":"Seminar BOLD Series: Strategi Mengelola Bisnis di Era Digital"},"content":{"rendered":"<p><a href=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1187 \" src=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h.png\" alt=\"\" width=\"422\" height=\"418\" srcset=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h.png 720w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h-300x297.png 300w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h-150x150.png 150w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h-480x475.png 480w\" sizes=\"auto, (max-width: 422px) 100vw, 422px\" \/><\/a><\/p>\n<p><strong>Palembang, 22 Februari 2025<\/strong> \u2014 BINUS University Online sukses menggelar seminar <em>BOLD Series<\/em> bertajuk <em>\u201cStrategi Mengelola Bisnis di Era Digital\u201d<\/em> pada Kamis, 22 Februari 2025. Acara ini berlangsung di <strong>BINUS Learning Community Palembang<\/strong>, yang berlokasi di <strong>Rukan Taman Harapan Indah, Lantai 2, Jl. Letda Abdul Rozak No. B3 &amp; B5, Kota Palembang, Sumatera Selatan<\/strong>, mulai pukul 13.00 hingga 15.00 WIB.<\/p>\n<p><a href=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2256-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1191 \" src=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2256-1024x683.jpg\" alt=\"\" width=\"606\" height=\"404\" srcset=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2256-1024x683.jpg 1024w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2256-300x200.jpg 300w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2256-768x512.jpg 768w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2256-1536x1024.jpg 1536w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2256-2048x1365.jpg 2048w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2256-480x320.jpg 480w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2256-scaled.jpg 1920w\" sizes=\"auto, (max-width: 606px) 100vw, 606px\" \/><\/a><\/p>\n<p>Seminar ini menghadirkan <strong>Bapak<\/strong> <strong>Yuli Setiawan, S.M., M.M.<\/strong>, Direktur <strong>PT. Surya Weskaha Pamungkjes<\/strong> sekaligus alumni Business Management BINUS Online, sebagai pembicara utama. Dalam pemaparannya, Yuli Setiawan membagikan wawasan strategis mengenai bagaimana pelaku bisnis dapat beradaptasi dengan perkembangan teknologi di era digital. Ia menyoroti pentingnya pemanfaatan teknologi dalam mengoptimalkan operasional bisnis, meningkatkan efektivitas pemasaran, dan membangun hubungan lebih dekat dengan konsumen melalui platform digital.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2280-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1190 \" src=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2280-1024x683.jpg\" alt=\"\" width=\"666\" height=\"444\" srcset=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2280-1024x683.jpg 1024w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2280-300x200.jpg 300w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2280-768x512.jpg 768w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2280-1536x1024.jpg 1536w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2280-2048x1365.jpg 2048w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2280-480x320.jpg 480w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/IMG_2280-scaled.jpg 1920w\" sizes=\"auto, (max-width: 666px) 100vw, 666px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Pak Yuli juga menekankan bahwa di era digital, pelaku usaha harus mampu mengintegrasikan data, sistem informasi, dan media sosial dalam strategi bisnis mereka untuk tetap relevan dan kompetitif. Ia membagikan berbagai studi kasus sukses serta pengalaman pribadinya dalam mengelola bisnis di tengah era transformasi digital yang terus berkembang.<\/p>\n<p>Acara ini dipandu oleh <strong>Muhammad Bambang Efendi, S.Ak.<\/strong>, Staff Sales &amp; Promotion <strong>BINUS Learning Community Palembang<\/strong> sekaligus alumni Accounting BINUS Online, yang berperan sebagai moderator. Diskusi berlangsung interaktif dengan berbagai pertanyaan dari peserta mengenai tantangan dan peluang dalam menjalankan bisnis di era digital, termasuk bagaimana mengadopsi sistem digital tanpa kehilangan esensi pelayanan kepada pelanggan.<\/p>\n<p><a href=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h3.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1189 \" src=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h3.png\" alt=\"\" width=\"552\" height=\"360\" srcset=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h3.png 787w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h3-300x196.png 300w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h3-768x501.png 768w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h3-480x313.png 480w\" sizes=\"auto, (max-width: 552px) 100vw, 552px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1188 \" src=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h2.png\" alt=\"\" width=\"468\" height=\"363\" srcset=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h2.png 661w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h2-300x233.png 300w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2025\/02\/h2-480x373.png 480w\" sizes=\"auto, (max-width: 468px) 100vw, 468px\" \/><\/a>Seminar ini mendapat antusiasme tinggi dari mahasiswa dan pelaku bisnis lokal yang hadir. Selain menjadi wadah edukasi, acara ini juga memperkuat jaringan antara alumni dan mahasiswa BINUS, menciptakan kolaborasi yang potensial di masa depan.<\/p>\n<p>Melalui rangkaian acara seperti <em>BOLD Series<\/em>, <strong>BINUS University Online<\/strong> terus berkomitmen dalam menghadirkan diskusi inspiratif dan edukatif yang relevan dengan kebutuhan industri saat ini. Seminar ini diharapkan dapat menjadi bekal berharga bagi mahasiswa dan pelaku bisnis untuk menghadapi dinamika dunia usaha di era digital.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Palembang, 22 Februari 2025 \u2014 BINUS University Online sukses menggelar seminar BOLD Series bertajuk \u201cStrategi Mengelola Bisnis di Era Digital\u201d pada Kamis, 22 Februari 2025. Acara ini berlangsung di BINUS Learning Community Palembang, yang berlokasi di Rukan Taman Harapan Indah, Lantai 2, Jl. Letda Abdul Rozak No. B3 &amp; B5, Kota Palembang, Sumatera Selatan, mulai [&hellip;]<\/p>\n","protected":false},"author":704,"featured_media":1187,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article"],"_links":{"self":[{"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/posts\/1186","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/users\/704"}],"replies":[{"embeddable":true,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/comments?post=1186"}],"version-history":[{"count":1,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/posts\/1186\/revisions"}],"predecessor-version":[{"id":1192,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/posts\/1186\/revisions\/1192"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/media\/1187"}],"wp:attachment":[{"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/media?parent=1186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/categories?post=1186"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/tags?post=1186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}