{"id":1995,"date":"2026-02-04T02:37:43","date_gmt":"2026-02-04T02:37:43","guid":{"rendered":"https:\/\/online.binus.ac.id\/business-management\/?p=1995"},"modified":"2026-02-03T02:43:17","modified_gmt":"2026-02-03T02:43:17","slug":"from-hundreds-of-no-to-a-clear-purpose","status":"publish","type":"post","link":"https:\/\/online.binus.ac.id\/business-management\/2026\/02\/04\/from-hundreds-of-no-to-a-clear-purpose\/","title":{"rendered":"From Hundreds of \u201cNo\u201d to a Clear Purpose"},"content":{"rendered":"<p>by:<br \/>\nSion Yehuda<br \/>\n(BiOn Management Alumni)<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1999 \" src=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.12-1024x473.jpeg\" alt=\"\" width=\"624\" height=\"288\" srcset=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.12-1024x473.jpeg 1024w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.12-300x139.jpeg 300w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.12-768x355.jpeg 768w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.12-480x222.jpeg 480w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.12.jpeg 1280w\" sizes=\"auto, (max-width: 624px) 100vw, 624px\" \/><\/p>\n<p>Right after I got my graduation letter, I jumped into the job market. I sent over 200 applications. More than 120 times I saw a rejection email. Seventy companies never replied. Each \u201cno\u201d felt like a locked door, but I kept knocking until I found a new path.<\/p>\n<p>One night I decided to write a cold email to a Singaporean founder, explaining how I could add value to her team. A few days later, she invited me to join her company remotely. Working from Indonesia and flying to Singapore only for key meetings taught me that clear communication and trust can turn distance into strength.<\/p>\n<p>While helping that team, I noticed how most social networks use our data without our real consent\u2014and how people still feel lonely online. I wanted to change that. Imagine a social media that feels like a private gathering, where small circles share real moments and your content stays under your control.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2000 aligncenter\" src=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/Profile-Pict-200x300.png\" alt=\"\" width=\"200\" height=\"300\" srcset=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/Profile-Pict-200x300.png 200w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/Profile-Pict-682x1024.png 682w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/Profile-Pict-768x1153.png 768w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/Profile-Pict-1023x1536.png 1023w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/Profile-Pict-480x721.png 480w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/Profile-Pict-1024x1538.png 1024w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/Profile-Pict.png 1044w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/p>\n<p>This wasn\u2019t my first startup ride. Before, I co-founded a medtech solution and a laundry-service app. I\u2019ve reached competition finals in both local and international competitions, but stopped due to lack of startup launchpad, and bootstrap fund running out. Those early failures taught me to test ideas fast, find the right partners, and plan for real-world costs.<\/p>\n<p>Today I\u2019m moving this new idea forward. I\u2019ve been accepted and considered to join into Founder Institute (remote) and Founders Inc. in San Francisco, and waiting for YCombinator\u2019s decision. Each step brings fresh feedback and sharper focus.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-1998 aligncenter\" src=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.06-225x300.jpeg\" alt=\"\" width=\"225\" height=\"300\" srcset=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.06-225x300.jpeg 225w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.06-768x1024.jpeg 768w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.06-480x640.jpeg 480w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.51.06.jpeg 960w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><\/p>\n<p>In May 2025, I finally walked the stage and tossed my graduation cap\u2014celebrating not just a ceremony, but a journey from endless rejections to a clear mission: build a social world where your data belongs to you, and real connections matter.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1997 \" src=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.45.49.jpeg\" alt=\"\" width=\"478\" height=\"478\" srcset=\"https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.45.49.jpeg 691w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.45.49-300x300.jpeg 300w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.45.49-150x150.jpeg 150w, https:\/\/online.binus.ac.id\/business-management\/wp-content\/uploads\/sites\/6\/2026\/02\/photo_2025-08-31-22.45.49-480x480.jpeg 480w\" sizes=\"auto, (max-width: 478px) 100vw, 478px\" \/><\/p>\n<p>If this speaks to you, join our beta waiting list at <a href=\"https:\/\/brand.site\/Sanct\">https:\/\/brand.site\/Sanct<\/a>\u00a0 and follow us on LinkedIn: <a href=\"https:\/\/www.linkedin.com\/company\/sanctsocial\/\">https:\/\/www.linkedin.com\/company\/sanctsocial\/<\/a> . The first 100 people to sign up after reading this will get a free early-tester badge.<\/p>\n<p>Connect with me on LinkedIn to share your thoughts or just say hello: <a href=\"https:\/\/www.linkedin.com\/in\/sionabednego\/\">https:\/\/www.linkedin.com\/in\/sionabednego\/<\/a><br \/>\nLet\u2019s build a more caring, secure social space\u2014together.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>by: Sion Yehuda (BiOn Management Alumni) Right after I got my graduation letter, I jumped into the job market. I sent over 200 applications. More than 120 times I saw a rejection email. Seventy companies never replied. Each \u201cno\u201d felt like a locked door, but I kept knocking until I found a new path. One [&hellip;]<\/p>\n","protected":false},"author":704,"featured_media":1997,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[23,17,19,28,18,52],"class_list":["post-1995","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article","tag-kuliahmanajemen","tag-binusonline","tag-business-management","tag-kuliahfleksibelkariermeningkat","tag-kuliahonline","tag-sdgs"],"_links":{"self":[{"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/posts\/1995","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/users\/704"}],"replies":[{"embeddable":true,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/comments?post=1995"}],"version-history":[{"count":3,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/posts\/1995\/revisions"}],"predecessor-version":[{"id":2002,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/posts\/1995\/revisions\/2002"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/media\/1997"}],"wp:attachment":[{"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/media?parent=1995"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/categories?post=1995"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/online.binus.ac.id\/business-management\/wp-json\/wp\/v2\/tags?post=1995"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}